TOR

Purpose and goal

TOR´s objective is to produce, package and distribute innovative sound scape solutions creating recreational oases in the urban environment. With a modular system, we will be able to provide an experience that will be distributed to municipalities and cities nationally and internationally. The system is scalable and allows for installations from individual bus stops to sound and light design of the entire park areas. The solution will be a logistical modular system for simple, scalable and cost-effective implementation.

Results and expected effects

Noise is one of the most serious and intractable problems as we build the future of sustainable and attractive cities. Increasing noise pollution generates Noise-induced diseases, eg increased blood pressure and cardiovascular disease and provides a deterioration of general well-being. According to EU, 40% of the European population are exposed to harmful noise-levels above 55 dB (A). TOR´s solutions to create Silent spaces in the city is applicable in all cities the benefit that TOR generates can bring improved health to millions of city dwellers in Europe

Approach and implementation

The project has been taken forward in accordance with IMCG´s model for innovation. This has led to technological development supplemented by customer-, market situation-, value chain- and value-proposition analysis. Busines intelligence- and market analysis and an initial competitor analysis has also been conducted. Competition from other passive and active systems have been examined and tce customers have been involved in the development process. This have provided creativity and innovation to the project.