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TINC Participation 2018 - Populum AB

Reference number
Coordinator POPULUM AB
Funding from Vinnova SEK 52 667
Project duration April 2018 - May 2018
Status Completed
Venture Acceleration

Purpose and goal

1. Faster sales - Shorten enterprise sales cycles 2. Scaling business - Gain experience from people scaling businesses 3. Venture capital - Understand funding in the US

Expected results and effects

1. Faster sales - We learnt that there is no need to shorten enterprise sales cycle, unless there is a cash problem 2. Scaling business - Great toolbox brought back to Sweden, currently under implementation in the company 3. Venture capital - Learning that funding in the US require building relationships over long time.

Planned approach and implementation

Successful participation in the TINC-program, including kick-off in Oslo + 4 weeks in Palo Alto / San Francisco. Great joint initiative by Vinnova and Innovation Norway. All participants recommend the program, which gained an NPS of 100 points during the evaluation.

The project description has been provided by the project members themselves and the text has not been looked at by our editors.

Last updated 25 November 2019

Reference number 2018-02086

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