Consupedia value-driven consumption for increased fairness, a better environment and improved health
|Consupedia AB - Consupedia
|Funding from Vinnova
|SEK 300 000
|April 2017 - November 2017
|Social innovation - development and testing
|Social innovation - phase 1
Purpose and goal
Consupedia has built a Wikipedia for the consumer. A unique, effective, decision support for value-driven consumption. Our first BETA service has shown that it is possible to collect all relevant information about a product in one and the same place. To be able to provide this information quickly and easily and to consume according to your values is a prerequisite for a society to be able to reach the 17 global sustainable development goals and for the individual to find well-being in its own consumption.
Expected results and effects
To help people make better choices in regards of justice, the environment and health, both locally and globally, through access to easily accessible information and feedback. The result shows that a future of enlightened consumers can become reality. It also shows that a decision based on deeply rooted consumption patterns can easily be broken provided that easily accessible information is available. Our constellation increases as a result of this. With new resources and new skills, we see that our goal to improve the world, through increased access to information, is a reality.
Planned approach and implementation
Within the time frame of the project, we have built a BETA app In House, supported by Dalarna University and The Royal Institute of Technology.