Web service digitizing the certification business (environmental and safety requirements in the EU / CE-Marking)
|Coordinator||CECHECK AB - THINGS|
|Funding from Vinnova||SEK 900 955|
|Project duration||November 2017 - September 2018|
Purpose and goal
Confirm business value and customer benefit - 15 users paid for the MVP version Quality assurance of service - Service result compared to manual analyzes of 5 products & detected errors were corrected. Prerequisites for reaching a wider market - A market analysis and a market plan were presented as a basis for a future expansion. Prerequisites for global expansion - Sales barriers, regulatory barriers were investigated. Cooperation with international suppliers was established. Customize and validate business model - A modified business model validated by an international market.
Expected results and effects
Expected 2019-09 Market: The Nordic countries (200 customers), Germany + England (25 customers) Brand: Perceived as innovative, credible, competent Product: Sellable service with complete CE documentation, globally scalable Team: Sweden 4st, EU 3st Revenue: 4.5 mkr Ext. Finance: SEK 3 million Outcome per 2018-10 300 users Market: Nordic (15) + Global (5) paying customers Brand: Perceived as innovative, competent Product: Sellable service, globally scalable Team: Sweden 4.5 st, Oms .: 0.5 mnkr Ext. Finance: seeking 2 million
Planned approach and implementation
Working Package # 1 Existing demo was expanded to an MVP & business value validated. Customer feedback showed that an additional module needed to be added to the service. # 2 MVP quality assured. The system could be self-taught to improve future results. # 3 Market analysis showed that planned markets were not the focus markets for future expansion. New market was identified. # 4 Ev. sales and regulatory barriers were investigated. No significant obstacles were identified. # 5 Customer segment, value offer & revenue model validated by international customers.