PerceptiLabs Business Model
| Reference number | |
| Coordinator | PerceptiLabs AB |
| Funding from Vinnova | SEK 300 000 |
| Project duration | April 2019 - October 2019 |
| Status | Completed |
| Venture | Innovative Startups |
| Call | Innovative Startups step 1 spring 2019 |
Important results from the project
** Denna text är maskinöversatt ** The goal of the project was to develop a business model where users drive our growth. We have achieved that goal, but not in the same way as we first thought U.S. By showing the potential for how many users we can get, as well as how much easier we do it for them, we have generated great interest in a number of the world´s largest companies. This in turn has led them to want to become partners and distribute the product to us, so that they can offer this solution to their customers.
Expected long term effects
** Denna text är maskinöversatt ** The project has generally been very successful. We have started to get a grip on what our market is, how we will reach out to developers and start the process. This has in turn resulted in that we have a large customer going on, and that the number of users is increasing every day. This is because we now know how to target our marketing and for whom we build the product.
Approach and implementation
** Denna text är maskinöversatt ** We have chosen to try the US market. We have had student groups who help us with market research in the US, our partnership with Red Hat made sure we were presented with the Deras CTOs keynote at the Red Hat Summit, we have started to establish us in the US and we are also now working with US marketers (developer-oriented).