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Development of digital therapy for porn addiction based on Artificial Inteligence

Reference number
Coordinator Purity AB
Funding from Vinnova SEK 298 000
Project duration June 2020 - July 2021
Status Completed
Venture Innovative Startups
Call Innovative Startups step 1 spring 2020

Important results from the project

** Denna text är maskinöversatt ** Purity AB´s aim and objective with vinnova support was to improve treatment programs for addicts so that we could reach more clients and streamline and adapt the treatment of their addiction problems with the help of AI technology. Purity AB developed and developed a well-functioning AI platform that learns about the client´s abuse and behavior patterns and predicts these patterns a few days in the future. The application can now be downloaded by phone and has been well received by thousands of users. The app is also used as a tool for ladderout.com.

Expected long term effects

** Denna text är maskinöversatt ** Since the launch of Ladderout´s app "cycle-breaker", thousands of customers have downloaded the app and given a good response. As more people use the app and use it regularly, the AI improves and refines. The AI is developed in such a way that it can be developed by itself in step with the customers´ use. We have also begun to be able to collect enough data to be able to directly predict his addiction problems and solutions to them through an initial test, when the customer downloads the app. This is groundbreaking in addiction therapy.

Approach and implementation

** Denna text är maskinöversatt ** Purity AB hired consultants who are experts in AI and who provided their expertise in how to achieve our objective. This initially led to us having to change our working method and roadmap in how the project should be designed. However, this led to us reaching the goals for the project above expectations. We also consulted experts in intellectual property law to study the conditions for patenting our intangible assets. However, we were advised that at present there is no need to patent our assets. However, it may become relevant in the foreseeable future.

External links

The project description has been provided by the project members themselves and the text has not been looked at by our editors.

Last updated 7 September 2021

Reference number 2020-01151