Algorithms-as-a-service for measurement of customer lifetime value
| Reference number | |
| Coordinator | Formulate AB |
| Funding from Vinnova | SEK 1 000 000 |
| Project duration | June 2015 - December 2016 |
| Status | Completed |
Purpose and goal
The purpose has been to define an initiate the development of a ground breaking service within marketing science. The objectives have been well met and have been supported by critical recruitments in the project. We are positive about launching the first version in time.
Expected results and effects
The project has generated results exceeding the expectations.
Planned approach and implementation
The work has largely been following according to plan.