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The Visual Impact

Reference number
Coordinator Ideon Science Park AB
Funding from Vinnova SEK 918 000
Project duration June 2023 - March 2025
Status Ongoing
Venture Inkubationsstöd
Call Development projects in incubators 2022 to 2024

Important results from the project

Visual Impact aimed to strengthen the ability of Swedish incubators to support startups in setting goals, measuring and visualizing their impact. The project met its goals by developing a practical methodology and a guide for business developers working with companies with Impact potential to support them in their work to identify, secure and visualize social benefit. It also created new collaborations and important synergies that are expected to live on in a community of business supporters.

Expected long term effects

The project is expected to have a long-term impact by integrating impact and sustainability into business development in incubators. The methodology strengthens the innovation support system´s ability and knowledge to support startups with social benefit and increases their attractiveness to investors. The results live on through a growing network of users and actors who can together manage, apply and further develop the content over time in new contexts.

Approach and implementation

The project was run iteratively with testing and development in close collaboration with startups and other actors. The activities were relevant, but more focus than planned was placed on developing methodology for business developers. The project was extended by three months to allow for overlap with the Innovation Commons project, a new initiative that takes the results further. The collaboration worked well and was strengthened over time. The project largely followed the plan.

The project description has been provided by the project members themselves and the text has not been looked at by our editors.

Last updated 23 May 2025

Reference number 2023-00863