Hannover Messe - Sweden Co-labs

Purpose and goal

The aim of the project was to be able to contribute to showing Swedish innovation power when it is at its best, but also to lift our own brand for potential customers in place. By presenting on different stages at different occasions, including for Volkswagen, where even Prince Carl-Philip was involved and had individual, concrete meetings with both German and other international customers, we have been able to profile Swedish innovation power as well as Stream Analyze as a company.

Expected results and effects

The result is that as a company we now have with us a number of active dialogues with customers in Germany and Sweden, which we are now preparing to deliver on.

Planned approach and implementation

The structure of being able to present and that Ignite has helped to book meetings with customers, the balance between marketing and sales has been very good.