Application for graphic design for filmproduction
|Coordinator||Rallarsving Kommunikation AB|
|Funding from Vinnova||SEK 990 000|
|Project duration||November 2017 - January 2019|
|Call||From analogue to digital 2017 - FashionTech and MediaTech|
Purpose and goal
The purpose was to develop a mobile application with simple functions that would make it possible to add graphics to mobile films. The functions were: Text on image, subtitle, graphic profile on mobile film, blur, pictures and shapes. The purpose has been fulfilled in its entirety. The goal was to provide journalists and communicators with a simple graphics application so their work would be both more efficient and less costly. The goal has been fulfilled in its entirety. However, evaluation is required when the application has just reached its target group.
Expected results and effects
The result is a mobile application that offers communicators and journalists a simple tool for adding graphics to mobile movies. Expected effects are that journalists and communicators can, to a greater extent, work with mobile films in a professional manner in their operations. That communicators can easily follow, for example, the web directive, a now EU law that aims to ensure that all communication has a high availability, which for mobile image (mobile film) is about being texted.
Planned approach and implementation
We have worked systematically throughout the past year with the project. We have had a well-composed project group with a high level of expertise that has been responsive to the target-group´s wishes and requirements. When something in the project has not worked, we have quickly made a decision on change The work has been characterized by prestigiousness and sensitivity. If we were to redo the whole project again, we would have done exactly the same thing. The end result is far beyond what we dared to hope for.