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Launch of the Plastic Pledge: together for a more sustainable use of plastics

Organised by: Vinnova och Naturvårdsverket
Digitally Fri 16 Oct 2026 at 10:00-11:15

Welcome to the launch of the Plastic Promises, Vinnova's and the Swedish Environmental Protection Agency's joint initiative to accelerate the transition to a more sustainable and circular use of plastics.

This web page has been machine translated. If there are any uncertainties, please refer to the Swedish text.

Plastic pledges are joint commitments where companies, authorities and others actors collaborate to create concrete changes along the plastics value chains. By gathering the actors needed to reach a common objective, the conditions for real transition and increased circularity are created.

The day begins with a webcast launch of the Plastic Pledges initiative. You will gain knowledge about Plastic Pledges as a tool for circular economy and sustainable plastic use, and inspiration from actors in the industry.

During the day we will also hear more about the first three plastic pledges, which are in business packaging, wind power and reusable lunch boxes.

The Swedish Environmental Protection Agency and Vinnova also present the work on an upcoming government plastic pledge, where authorities come together to support and enable the transition.

Agenda and registration

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Sometimes we photograph or video record our activities. If you don't want to participate in photos or videos, please let us know when you arrive.

Last updated 30 September 2026