The Hoofshoe!
| Reference number | |
| Coordinator | AC10 Sweden AB |
| Funding from Vinnova | SEK 900 000 |
| Project duration | June 2019 - June 2021 |
| Status | Completed |
| Venture | Innovative Startups |
| Call | Innovative Startups stage 2 - spring 2019 |
Important results from the project
We have developed the 3D-printed horseshoe of the future without nails, glue and snapdevices that are ready to be launched in the autumn of 2021 on our digital platforms where we have built the brand throughout the project.
Expected long term effects
The project has resulted in a product ready for launch in the autumn of 2021 and resulted in a digital platform with a media plan for sales, training and launch. The project has also resulted in an IP strategy that led to a patent, 2 design protections and a trademark registration.
Approach and implementation
The project has focused on 4 areas: 1. Complete the product (QA, function, design and materials) - The product is in the final customer evaluation before launch in the autumn of 2021 2.Develop a mobile app that can scan the horses´ hooves and convert to a CAD drawing - Mobile app developer and supplier are selected and specific project for conversion is in progress but will not prevent the launch 3.Evaluate and find the right production suppliers - Two agreements have been signed with Swedish suppliers 4. Market the product through digitized system development is done and updated regularly