Dermicus telemedicin - Market analysis, intellectual property and analysis regarding reimbursement models.

Purpose and goal

This Vinnova project aims to investigate: a) what problems the product should be able to solve for healthcare in order to be perceived as an appropriate tool. b) where within the healthcare is the greatest need. c) what are the possible reimbursement models for this type of service. d) the competitive situation, what other services is available in Sweden and the Nordics. e) How is the Intellectual property situation. We can conclude that there are a big need and demand, especially from Primary Care. There are no similar services on the market. Reimbursment models will be in place during 2016.

Expected results and effects

During the project it has been clear that the following effects most likely will happen by using a wound application: - Effeciency and savings within health care providers. - Continuous education and knowledge increase by the users - Contribute to increased multi-disciplinary collaboration within a primary care center and between PC and Wound specialists. - Faster and more qualitative care for patients. - Structured documentation and evaluation of treatment. In addition to above effects and results, we can also see that reimbursment models is about to be put in place around in Sweden.

Planned approach and implementation

Market research involved finding and meeting with potential partners and customers, analysis and mapping of the ecosystem and KOL, and business model development. In addition mapping competitors. By defining different scenarios of how the application can be used by doctors, nurses and wound specialists at the hospital, we managed to get a clear requirement specification. Health care personel has been part of this specification from the beginning. Interviews and meetings have given us a clear picture about possible reimbursment models for this type of digital health service.