Activities on the move? Phase 2
|Coordinator||Göteborgs Universitet - Kulturgeografiska institutionen|
|Funding from Vinnova||SEK 1 279 396|
|Project duration||September 2009 - April 2012|
Purpose and goal
The aim of this project is to study how people use and perceive their travel time when travelling by public transportation. In phase 1 we examine what people actually do when they travel by bus and train in a region and what equipment they use (e.g. ICT). In a second phase we will focus on peoples perceptions of their daily travel time and on factors that enable or constrain the use of travel time in a more meaningful way. We are also interested in the implications of a more valuable travel time, concerning i.e. the competitiveness of public transportation and the acceptance of longer commuting trips.
Results and expected effects
Improved knowledge concerning travellers time-use could serve as input for the design and marketing of public transportation as well as for more general traffic planning issues.
Approach and implementation
Data collections focus on qualitative interviews with 40 travellers by regional public transportation in the region of Västra Götaland. Groups of respondents will be selected from the on-board-survey (phase 1) and put together on the basis of relevant variables (such as their actual use and perception of travel time or individual characteristics). The interviews will further be structured in various themes concerning respondents expressed wants and need and factors that enable or constrain their use of travel time in a more meaningful, effective or varied way.