Wematter Born Global
Reference number | |
Coordinator | WEMATTER AB |
Funding from Vinnova | SEK 250 000 |
Project duration | August 2015 - December 2015 |
Status | Completed |
Important results from the project
Wematter have had the opportunity to gain valuable tips and ideas about Wematter´s Business model and the art of growing a start up to a successful company. There have been a valueble exchange between the participating companies that have helped Wematter with its busines model and customer development.
Expected long term effects
The result is that Wematter can pinpoint who the customer is, what the customer needs are and have been able to verify it during the program. Furthermore, there is also a concrete plan on how Wematter grow to a global company.
Approach and implementation
The mix of planned meetings, forums for discussions with other companies and their coaches as well as a business trip together has given good results. Wematter have eliminated customer segments and have been able to better focus on selected segments, and have therefore increased the strength of its business.