Medtech4Health Strategic communication events and activities 2020-2021

Important results from the project

** Denna text är maskinöversatt ** The project´s purpose was to spread knowledge, participate in discussions, network with relevant actors, and monitor the environment in established arenas. The goal was to maintain and strengthen a positive attitude towards medical technology and its possibilities to help people and be part of the efficiency of health care and care. Objective and aim have clearly been met with measurable increased visibility for the program and its portfolio projects and the demand for involvement in new contexts has increased.

Expected long term effects

** Denna text är maskinöversatt ** Clear results of the last year of the project are that the number of newsletter subscribers has increased significantly, as has the number of followers on LinkedIn. The produced YouTube material has reached nearly 9200 views. New collaborations and needs have been initiated for joint ventures and activities in the future.

Approach and implementation

** Denna text är maskinöversatt ** The work has focused on participating at existing arenas such as Almedalen, Vitalis and Medicinteknikdagarna. Proper communication work has been linked to each event to strengthen efforts. the choice to work thematically during 2023 has proven to be very fruitful and simplified the choice of, for example, activities and collaboration partners for each event. A results of the exchange of distribution location by Medtech4Health Innovation Award has been we are reaching a wider target group.