New initiative will create a new recipe for the food system

Food production and consumption account for 25 percent of global greenhouse gas emissions. In addition, today's eating habits are one of the biggest risk factors for ill health and early death in Sweden. At the same time, the power of renewal in the food sector is low.

A new recipe for the food system is a long-term effort to meet the very system and policy challenges that hinder innovation, competitiveness and transformation in the field. The effort will contribute to building innovation platforms where actors are allowed to experiment and explore new methods and ways of working. The platforms must be formed around ambitious conversion goals, so-called missions, which can contribute to an environmentally, socially and economically sustainable food system.

- In order to succeed, you need people who can think visionarily and have the ability to get others on board. Committed doers are needed, people who have a passion for creating a more sustainable and healthy future, says Anna Löfgren Wilteus, advertising manager at Vinnova.

The innovation platforms are to be built up by a core team, which, together with key actors, develops and anchors the mission nationally and internationally. It requires a broad commitment from civil society organisations, entrepreneurs, authorities, municipalities, regions, companies and researchers.